Full Job Description
Join Our Dynamic Team as a Digital Content Strategist
Are you a creative thinker with a passion for storytelling and strategy? Do you enjoy analyzing data while working collaboratively to create compelling content that resonates with audiences? InnovateTech, a leading technology firm based in Newington, Connecticut, is in search of a talented and innovative Digital Content Strategist to join our rapidly evolving team.
About InnovateTech
At InnovateTech, we pride ourselves on our commitment to excellence and innovation. As a top revenue company in the tech industry, we specialize in developing cutting-edge solutions that improve the daily lives of individuals and businesses alike. Our core values include integrity, teamwork, and a relentless pursuit of improvement, and we are dedicated to fostering a diverse and inclusive workplace where all employees can thrive.
Why You Should Work Here
- Innovative Environment: Join a team that values creativity and out-of-the-box thinking.
- Career Growth: We provide ample opportunities for professional development and advancement in your career.
- Comprehensive Benefits: Enjoy competitive salaries, health benefits, retirement plans, and generous vacation policies.
- Community Impact: Work for a company that engages in community outreach and sustainability initiatives.
Your Role as a Digital Content Strategist
As a Digital Content Strategist at InnovateTech, you will be responsible for shaping our content strategy across multiple digital platforms. Your insights will drive engagement and improve brand presence in the marketplace. You will collaborate with cross-functional teams, including marketing, design, and analytics, to create content that not only drives traffic but also converts leads into sales.
Key Responsibilities
- Develop and execute a comprehensive digital content strategy that aligns with our business objectives and enhances brand visibility.
- Analyze industry trends, audience preferences, and competitive landscape to inform content creation.
- Create engaging, high-quality content for websites, blogs, social media, email campaigns, and more.
- Collaborate with SEO specialists to optimize content for search engines and enhance organic reach.
- Oversee the editorial calendar to ensure timely delivery of content across various platforms.
- Utilize analytics tools to track the performance of content and make data-driven adjustments to strategies.
- Work closely with subject matter experts to produce authoritative content that establishes InnovateTech as a leader in the technology sector.
- Develop and maintain a cohesive brand voice across all digital touchpoints.
What We’re Looking For
The ideal candidate will have a unique blend of strategic thinking, creativity, and data-driven insight. You must be comfortable working in a fast-paced environment and able to adapt quickly to changing priorities. Below are the qualifications we seek:
- Education: Bachelor’s degree in Marketing, Communications, or related field.
- Experience: A minimum of 3-5 years in digital content strategy or a related role, preferably within the tech industry.
- Skills:
- Excellent writing, editing, and communication skills.
- Strong analytical skills with experience in digital marketing analytics and reporting.
- Proficiency in SEO best practices and tools such as Google Analytics, SEMrush, or Ahrefs.
- Ability to create and manage engaging content across various platforms.
- Creativity: A strong portfolio showcasing your ability to conceptualize and execute innovative content strategies.
- Team Player: Proven ability to collaborate effectively with diverse teams and stakeholders.
Location and Work Schedule
This position is based in our Newington, CT office. We offer a flexible work schedule that includes the option for remote work, ensuring you maintain a healthy work-life balance while contributing to our success.
What We Offer
- Competitive Salary: We offer a competitive salary package commensurate with experience.
- Health Benefits: Comprehensive medical, dental, and vision coverage.
- Retirement Plans: 401(k) with company matching to help safeguard your future.
- Professional Development: Opportunities for training and certification, as well as attendance to industry conferences.
- Cultural Engagement: Participate in team-building events, volunteering programs, and community outreach initiatives.
How to Apply
Ready to shape the future of digital content at InnovateTech? We want to hear from you! Please submit your resume, a cover letter detailing your relevant experience, and a portfolio showcasing your past work as a Digital Content Strategist. Join us in creating an exceptional digital experience that engages, informs, and delights our audience.
Make Your Mark
This is more than just a job; it is an opportunity to make a real impact within a thriving company. If you are a passionate Digital Content Strategist looking to be a driving force in a business that values innovation and teamwork, InnovateTech is the place for you!
We believe in the power of diversity and encourage individuals from all backgrounds to apply. Thank you for considering a career with InnovateTech. We look forward to your application!